Big Soda Brand Takes Hit in Court


You’ve probably heard the saying before: “You are what you eat.”

But could you be what you drink, too?

According to the Center for Science in the Public Interest(CSPI), you need to remember that the stuff you’re drinking can have an impact, too- which is oftentimes easier said than done when you end up falling for misleading and dishonest soda label claims.

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The nonprofit food watchdog group recently had some words in regards to a Supreme Court decision involving POM Wonderful juice filing a lawsuit against Coca-Cola for false advertising. The soda company tried to market a pomegranate-blueberry juice that only carried a miniscule percentage of pomegranates and blueberries. “It was basically sugar water that was tarted up,” explains Steve Gardner, CSPI’s litigation director.

Gardner goes on to say that POM Wonderful makes real pomegranate juice and sued Coke because the soda company was basically taking much of POM Wonderful’s business.

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Though the Food and Drug Administration (FDA) doesn’t always take action in all instances of deceptive labeling, the many years of too-relaxed enforcement by the FDA have given way to a confused market. Coca-Cola’s ploy to try to market its pomegranate-blueberry juice despite having essentially none of either healthy ingredient is only a small example of a much bigger issue.

Gardner indicated that CSPI didn’t back either side per se, but that the organization did show support for POM. “They turned out a good product that was what they said it was,” he says. “People who bought from POM got pomegranate juice, and people who bought from Coke got sugar water—plain junk,” he finishes.

For more information on the unhealthy stuff sitting in your favorite foods and drinks,  read about the 15 Grossest Things You’re Eating.

Always remember to consult your physician or chiropractor before taking any health advice.

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Used under Creative Commons Licensing courtesy of Anahi Patricia Jasso Aleman

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